Cleaning Business Plan



Cleaning Business Plan

As a cleaning company you will want to provide professional cleaning and maintenance services to the residential and business community in your area.

Your highly-trained and well-supervised staff should use only state-of-the-art equipment and environmentally friendly cleaning products. You should make frequent on-site visits and should be easily reached if your clients have additional needs.

It may not be as difficult as you think to start a cleaning business. If you are a hard worker, have a strong dedication to client satisfaction, and you don't mind putting in a bit of elbow grease, then you're already halfway there. First, you should do a little research to make sure it's the right job for you.

In order to Start A Cleaning Business that's successful, you need to educate yourself. Luckily there are a few different ways you can go about this. There are a number of internet websites that have FAQs, or frequently asked questions pages that will answer some of the more basic questions about owning and operating a cleaning business. This can be a great place to start.

You local library can also be a great place to learn about how to start a cleaning business. There are a number of great books about the janitorial business out there, and if you're library is well-stocked, then they should at least carry a couple of these. This is another great, free way to educate yourself about your new career.

The old saying is true: Where there's a will, there's a way. If you're determined to start a successful cleaning business, and you are dedicated to educating yourself about the ins and outs of the janitorial game, then there's really nothing stopping you. Remember, you can find a lot of information about starting a cleaning business right here on the Web.



Running a cleaning agency involves heading a team of reliable, motivated individuals who are capable of successfully and efficiently carrying out the work required by clients. Cleaners may be employed on a full-time basis by the business or it may operate as their agent, on a commission basis.

Owning and operating a cleaning service is a great way to earn extra income, or to provide a significant source of revenue for your life. The great thing about the cleaning industry is that there are several niche markets that offer a wide range employment opportunities. You just can't be afraid to use a little elbow grease.

A Cleaning Service is a great startup business in that you can really design it to fit your specific needs. For example, a residential cleaning service will have more traditional daylight hours, while a corporate gig may work at night, when the offices are empty. You can control how many clients you take on, and which type of clientele you want to specialize in.

The tools necessary for a successful cleaning service can vary widely. If you're working a household setting, the tools aren't going to be that much different than the ones you use in your own household. If on the other hand you go into the industrial window cleaning business, then you will have to outfit your company with a host of supplies and tools.

You have to have pride in your work and be dedicated to doing the best cleaning job you can in order to insure that your cleaning service will succeed. There's too much competition out there to be sloppy or inefficient. Do the research, and find a niche in the market that you think you can excel at. The bottom line is, if you're a trustworthy, honest, reliable and hard worker chances are you can operate a highly successful cleaning service.

Commercial cleaning is a great way to make your business shine just a little bit brighter. The old saying is true that "first impressions are the strongest," and when people step into your offices and see a particular attention to cleaning detail, it makes a difference. Commercial cleaning is an investment that can pay off handsomely.

Whether you have a small business or own a large corporation, hiring a Commercial Cleaning company to clean on a regular basis is essential. A good cleaning service will do the standards, e.g. dust, mop, vacuum and clean your windows. A great commercial cleaning service will make these standards seem special.

An important thing to consider when choosing between commercial cleaning companies is trust. You absolutely have to trust your cleaning company. They will most likely be there when you're not, cleaning around your desk and computer, and you don't want to have to worry about indiscretion. Trust your instincts and hire the company that you feel most comfortable with.

Essentially, there's cleaning and there's going through the motions. If you've hired a commercial cleaning service and you still find dust bunnies under your desk, and your company restroom isn't clean, then you're throwing away your money, no matter how inexpensive the company is. You may have to pay a little bit more to secure the services of a company that pays attention to the details, the difference in quality will be worth it when clients come to your offices.

Today's workers and families are overworked and stressed. After a 12-hour workday, feeding and putting the children to bed, the last thing anyone wants to worry is cleaning the house. Weekends are spent running errands and spending quality time with friends and family members. Therefore, many families are looking for outside assistance with housekeeping. In the past, housekeepers were thought of as the "hired help" and were thus treated like 18th century scullery maids. This is no longer the case. Housekeepers have reached a well-deserved level of respectability for their much-appreciated services. Starting a house cleaning business is do-able for most people because there is very little start up cost involved. To help you get started, I've outlined a step-by-step set of instructions to send you on your way to engaging in this highly profitable business!

The first thing that you need to do before seeking out your clientele is to develop a business plan and policy. For starters, you need a name. Choose a name that denotes an air of sophistication. You don't want a name like, Sally's Cleaning Service or A-1 Cleaners. Those names are a dime a dozen and do not reflect any sort of professionalism. Try something like, Homestead Helpers. Such a name stands out from the many fly-by-night and unreliable services. Once you've chosen a name for your business, the next important step to take is to insure your business. As a house cleaner you are a sole-proprietor. This entitles you to the status of an independent contractor. This means that your profession is no different than that of a plumber, electrician, or a freelance writer.



Insurance is a must have. For one, it eases the minds of your future clientele. Think of yourself --would you want an uninsured person coming into your home, handling your personal articles, and perhaps doing so while unattended in your home? Probably not. Having insurance will put you on top of the list for jobs, as most house cleaners do not carry insurance. The insurance will also give you piece of mind. You will not have to worry about your personal assets being seized in a lawsuit because someone accused you of stealing a family heirloom. Unfortunately, as with many service professions, dishonest people have tarnished the respectability of independent contractors, so you'll want to cover yourself. Liability insurance (for damage that you are accused of) is very inexpensive. Just about any insurance agency offers liability insurance to contractors. Depending on where you live, the cost is usually less than $300.00 a year.

Once you've got your insurance policy, the next thing to do is to get a copy of your background check and police record; and, hopefully you won't have one. Depending on which state you live in, you can pick up the application at the State Trooper Barracks, City Hall or the Police Station. This is a simple form that takes less than 5 minutes to fill out. The fee is generally between $3 and $15.00. You mail it in, and within 2 weeks the form is mailed back to you with an official stamp which states "No record." Make photocopies of this form, as you'll need to give this to prospective clientele with your information packet. The information packet is the next step, and it is what makes your business professional.

The information packet should contain a professional printout or photocopy of your policy and procedures, insurance and background check, references and a sample work order. In terms of your policy, you will need to establish how you want to operate your business.

  • Do you want to work Mondays-Fridays, no weekends?
  • From 6 am to 5pm?
  • Will you work in a house that has a dog?
  • Will you be bringing your own trusted supplies or will the client supply his / her own cleaning products?
  • Do you want to be paid by cash, check or money order?
  • How much will you charge? Per hour? Per job?

All of these issues become your policy and they need to be spelled out in black and white for the clients. Also, you should include a sample work order. For example, in cleaning a bedroom, what is to be done? You might write:

  • Ceiling fan will be dusted
  • Trinkets dusted
  • Bedroom furniture dusted
  • Sheets changed and bed made
  • Carpet vacuumed.

If a client wants something done that is not on the work order, then you can custom create a work order especially for that client. Each time you clean that client's home you can leave a copy of the work order with the items checked off, so both you and the client will have a copy of what was done. This is will alleviate any confusion over "I said" and, "She said" as well as the bad habit of having notes left for you that read, "By the way, why you are at it, could you scrub the kitty litter pan?" Do only what has formerly been agreed to, thus, what appears on the work order. Also, in your packet of information you should include at least 2 references. References can be tough to come by when you are just starting out. A good way to combat this is to volunteer to clean a friend or a neighbor's home for free in exchange for a reference. Quite often community organizations or churches will welcome a free cleaning, and would be more than happy to provide a reference for a job well done.

Domestic services include cleaning, tidying, ironing, excetera; on a regular or one off basis. Customer requirements will vary widely so staff should have a range of skills. A sub-contract system could be offered for more specialist tasks such as carpet and upholstery cleaning.

This is one of those rare businesses you can start with very little start-up costs. With just a bucket of cleaning supplies and some rags you have an instant business.

As for equipment, you don't need much more than vacuum, a broom, and a long handled duster. You'll find that many people prefer you use their vacuum (If you've ever seen the carpet at my Uncle Jim's house, then you know why). If your services include carpet or blind cleaning, this equipment can be rented to save on costs.

Depending on the going rates in your area, you can expect to average anywhere from $10 to $25 per hour. You can clean small retail operations and charge an additional $5 to $15 per hour.

For bigger profits you may want to specialize. For instance, you could clean rental homes and apartments after tenants move out. Working as a husband-wife team will also make your operation more profitable.

Writing A Cleaning Business Plan

Writing A Cleaning Business Plan

Writing A Cleaning Business Plan

How To Get Business

  • Classified ads work exceptionally well. Advertise in your local newspaper or weekly shopper. Run test ads in various newspapers in your area and advertise frequently in the one that gives you the best results. Look at the ads currently running and make your ad stand out from the crowd. Offer an additional benefit such as a 20% discount on the first cleaning to entice potential customers.
  • Distribute half-page or full-page flyers to homes and businesses. In one afternoon you can canvas a neighborhood with several hundred flyers. This method will capture the customer that is not actively seeking cleaning services, but is nevertheless frustrated with cleaning chores. You can produce an attractive flyer right from home with your computer and color printer.
  • Print some business cards. This can also be done on your computer. Leave a card with everyone you meet and everywhere you go. Hand it to grocery store clerk, give it to the mail carrier, leave one at the restaurant...
  • Get listed in the yellow pages.
  • Advertise on the radio. You may be surprised how affordable this can be. Granted, the best rates are likely later time slots, but guess who's listening? That's right... the workaholic that doesn't have time to keep house.


How to Start Your Cleaning Business

  • Visit your local janitorial supply store. You'll find lots of free advice from experts who are more than happy to win you over as a new customer.
  • Establish relationships with other cleaning services. Offer to help them out on your slow days. You may need their help on a busy day if you get sick or have an emergency.
  • While not absolutely necessary for residential cleaning, you'll need to have a bond for commercial cleaning. Insurance is also a good protective measure. Some customers will insist on this. Call a few insurance companies for the best rate.
  • A cell phone or pager can keep you from missing calls.
  • Put together a professional looking quote sheet to give potential customers (along with your business card) when bidding on a cleaning job.

In conclusion, starting your own cleaning business is a great way to earn a solid income and still have control over your schedule. You decide for yourself how much you want to work and how much you want to make. The demand for your services is very high, and you can grow your business as large as you want and still be home based.

Cleaning is a labor intensive industry, so the biggest outlay will be staff costs. Staff will usually work part-time, typically three or four hours a day, usually in a team, although smaller jobs such as domestic cleaning may be done by individual cleaners.

A contract cleaning operation cleans commercial and industrial premises such as offices, shops, hospitals, schools, etc. This will involve general cleaning such as emptying bins, washing floors, vacuuming and cleaning communal areas such as kitchens and bathrooms. It may also involve more specialist services such as telephone sterilizing, computer cleaning, carpet and upholstery cleaning, window cleaning or washroom maintenance (e.g. filling soap dispensers, changing linen). Other specialisms include graffiti removal and cleaning transport vehicles such as planes, trains and coaches. Contract cleaning firms may also supply individual cleaners for domestic premises.

Your objectives should be to take the mundane everyday cleaning tasks away from your clients, leaving them to do what they do best; looking after all other aspects of their lives and businesses. Some objectives might be:-

  • To create a service based company whose goal is to exceed customer's expectations.
  • To increase your number of clients served every year through superior service.
  • To develop a sustainable home-based business, living off its own cash flow.
  • The utilization of your business Cleaning Service on a regular basis by a large percentage of the leads that contact you for more information.

Your mission should be to provide the customer with all domestic and contract cleaning services in an environmentally sound, completely trustworthy, and professional manner.

Cleaning franchises are quickly growing across the country. Many business-minded people are deciding it is time to open their own businesses. Instead of blindly opening a new company or business venture, many people are instead considering buying a franchise. Buying a business does involve risk, especially if the previous business was flailing. However, if you can buy a successful business, then the chances for success are greater.

Buying a franchise is like buying a successful business. Franchises are successful chains that use time tested methods and procedures to run the operation. There are various franchises that are known to be successful. If you are inexperienced in a certain business, but are interested in that type of business, a franchise may be the perfect solution.

Franchises structure the company and business so that their individual units will be successful. As a franchise owner, you can take solace knowing that you are investing in a successful business. There are many types of franchises available for purchase. You can invest in a business you are familiar with, or one that you are not. Sometimes it is wise to choose a franchise that you have experience in, like a cleaning franchise.

Cleaning franchises are a great investment because people will always need to have their homes and offices cleaned. If you have a good, hardworking crew, cleaning franchises can be very successful. There are many benefits to owning your own cleaning franchise. As the boss, you can structure your life and work schedule as you deem fit. The possibilities for your success are available in the franchise market.

Cleaning Business Plan

Cleaning Business Plan

Cleaning Business Plan

There is a standard format for a Cleaning Business Plan. It generally includes the following, in this order:

  • Cover sheet
  • Table of contents
  • Executive Summary (1-3 pages)
  • Business Concept or Description (including major business goals) (2-4 pages)
  • Product / Service Description (4 pages)
  • Management Team (4 pages)
  • Industry Analysis (2-5 pages)
  • Market Strategy and Tactics (3-5 pages)
  • Financial Projections (5-10 pages, including basic spreadsheets)
  • Operations (5 pages) (Manufacturing Plan, if applicable)
  • Appendices (supporting documents)

Information for the Cleaning Business Plan

Much of the information you need will come from your own thoughts, but you must also validate your thinking with hard facts about your business environment to make a convincing argument about why you should open your cleaning company.

Look around and pick up all the written material you can about the types of cleaning company you want to start: their ads, brochures, and web site information. Write down everything you already know in the worksheets that follow, and then set up a plan to find the rest of the information you need to round out your Cleaning Business Plan. Don't forget to check the telephone book to find your competition.

Besides local data, you will need both marketing data and financial data for the cleaning sector. We will cover where to find that in detail in the marketing segment of this course. For an existing cleaning business you will also use your own business records (financial statements, operational reports, and sales reports).

Financial documents lenders and venture capitalists expect to be provided as part of your Cleaning Business Plan

New businesses:

  • Proforma Balance Sheet (snap shot of the day you open for business)
  • Proforma income projections (income/profit and loss statements) for three years. Give detail by month the first year and by quarter the 2nd and 3rd year)
  • Breakeven analysis
  • A List of assumptions and other notes
  • Personal Financial Statement

Existing businesses:

  • Balance Sheet (3 years)
  • Income statements (3 years)
  • Cash flow
  • Breakeven Analysis
  • Income Tax Returns (3 years)
  • Capital equipment list
  • Personal Financial Statement

You can't be sure of getting funding no matter how well you write your Cleaning Business Plan, but one thing is for sure: you are virtually guaranteed that you will not get funding if you don't do a Cleaning Business Plan.

When writing a Cleaning Business Plan you may find that you are not ready to become an entrepreneur yet, that you need to save more money to be sure that you can be successful, that you need additional training or preparation, or that the timing just isn't right to start your company and that you may need to wait a year or two. These are not bad things! Much better to wait and be successful than face disappointment and financial problems for starting too soon.

The bank will look first at your personal credit. If your credit history is good, it will still take a bank about two months to approve or disapprove your application. It can take many months to get venture capital financing. Expect several interviews over this time, and many questions about how you will make the cleaning business succeed.

Appearance counts. Make your Cleaning Business Plan easy to read and understand, but most importantly, make it look professional. Typos make you look as if you didn't take the time to do the job right, and might give others the indication that your work is done halfway as well.

This is NOT in the order that it will appear in your business plan, but approaching these issues step-by-step is the best way to develop your Cleaning Business Plan.

  • Business Description
  • Setting Goals and Objectives for your cleaning company
  • Product or Service Description
  • Management Team
  • Industry and Market
  • Marketing Strategy
  • Financial Projections and Considerations
  • Operational Considerations

Great Cleaning Businesses do not happen by accident.

They are planned that way!


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